Scanning through email just got easier —|
and a lot more interesting. With the
Advenix VisualSubject customized email preview,
recipients quickly “get the message.”
The Advenix VisualSubject customized email preview is a 350-pixel wide by 100-pixel
deep graphic that serves as a graphical complement to the email
subject line. Email recipients simply mouse over the subject line or
VisualSubject icon, and the preview drops down with graphics and text.
VisualSubject lifts the restrictions of the 10-word subject line, enabling
senders to more efficiently and effectively communicate with their
customers, alumni or donors.
In recent tests, VisualSubject delivered a 27% boost in click-throughs
and a 41% increase in conversions.* Advenix VisualSubject supports
rich media content such as Macromedia Flash, allowing for a more
engaging brand experience.
Advenix VisualSubject lets
organizations deliver visual
imagery in the subject line,
allowing target recipients to
quickly understand the
message without having to
open it. VisualSubject’s
support of rich media makes
your message more compelling
and improves the reader’s
In recent tests, VisualSubject
delivered a 27% boost in
click-throughs and 41%
increase in conversions.*
Because VisualSubject is
only available for permission based
emails, the VisualSubject
mark signifies it is a trusted
VisualSubject is designed to
be unobstrusive. The customized preview
is only displayed when the
mouse cursor is paused briefly
over the VisualSubject icon
or the subject line. The
preview automatically rolls
back up when the cursor
is moved away.
Trusted Emails Only|
VisualSubject is only available to authorized marketers. Advenix works with leading email accreditation and reputation companies to qualify and approve senders that
want to use the technology. Marketers that use VisualSubject implement responsible permission-based practices and are CAN-SPAM compliant.
*Test results based on an A/B test of 5.6 million emails.For more information on test
results, see Fact Sheet.